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Blog
Collecting 5-star reviews is only the beginning. The next step is putting them to work.
Prospective customers visiting your website for the first time are looking at your services, learning more about your business, and deciding whether they can trust you enough to take the next step. But they’re not quite convinced, yet.
So, why not get your happy customers to help you?
That’s where NiceJob Social Proof comes in, helping you showcase the trust you’ve already earned with previous customers, right where new customers are looking.
How Social Proof Works in Real-time
NiceJob makes it easy to show-off your 5-star ratings and reviews for website visitors through 3 main social proof options. Each is designed for a different part of the customer journey and works together to help you win more sales.
Engage: Build credibility where customers are ready to act
Engage puts social proof directly on the pages where you’re converting leads, giving visitors an immediate snapshot at the experiences of your customers while they’re deciding whether to take the next step.
Trust Badge: Showcase your ratings and reviews
Show-off your reputation front and center. Trust Badge lets you showcase all your ratings and reviews from multiple review sites directly on your website. It’s especially useful for high-visibility pages like your homepage or about page.
Microsite: Give your reviews a dedicated space
Microsite gives you a made-for-you page that contains all your NiceJob reviews, along with reviews from other connected review sites. It gives potential customers one place to explore the experiences that have helped build your reputation.
Get More From Your Best Customer Reviews
Want to take your social proof a step further? Stories is an add-on that gives you more flexibility in how you showcase your best customer experiences.
With Stories, you can customize and display your best reviews and customer photos directly on your website. It’s especially useful for businesses that want to create a more visual showcase of their work, such as a portfolio or dedicated testimonial page.
Here are two different ways to get started with Stories:
1. Start with a photo: Upload a photo of completed work, add details like a comment, service, or location, and send it to the customer as part of a review invite. Once they leave a review, it can be paired with the photo.
2. Start with a review: Take an existing customer review and add one or more photos, along with relevant details, to turn it into a more complete customer story.
The Bottom Line
You’ve already earned the reviews that build trust. Social Proof simply puts that proof where new visitors are making their decision.
Showcase the experiences of customers who have already chosen you, build confidence with new visitors, and let NiceJob keep your social proof working in the background as your reputation grows.
Make choosing your business an easy option
Put the reviews and customer experiences you’ve already earned in front of prospective customers where it matters most.
Explore Social Proof
